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MARKETING TECHNOLOGY
TRACKING, ATTRIBUTION & REPORTING
Half my advertising spend is wasted; the trouble is, I don’t know which half.
| JOHN WANAMAKER
WHICH INFRASTRUCTURE SERVICES
DO WE OFFER?
Every marketing and sales activity should impact business growth.
To understand the value and contribution of each activity to growth, a technological infrastructure that connects all the data sources and aligns marketing & sales by creating core metrics and KPIs, such as Cost-Per-SQL, CAC (Client Acquisition Cost), and ROI & CLV, is needed.
Why a robust & sustainable MarTech Infrastructure is essential for your business:
Legal Compliance (GDPR i.e.)
End-to-End Reporting
Marketing Performance Evaluation
Marketing-Sales Alignment
What does the IndieAd architecture of a perfect MarTech Infrastructure look like?
Once your MarTech Infrastructure is set up, you're one step closer to data-driven growth.
A unified marketing dashboard is the key to identifying & understanding which marketing activities drive impact and growth, enabling better budget decisions, higher media efficiency, and increased ROI.
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BOOK A CALL
Is your MarTech Infrastructure
PERFORMING AT IT’S BEST?
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